About Other Half Full, Inc.

Other Half Full is not a conventional corporation.

If you hire Other Half Full you'll be working with me, John Pezzetti. I'm the company's founder and its only full-time employee. For many projects I collaborate with a number talented individuals around the globe, and thus I has become we.

I founded this company in 2010 because of something David Ogilvy said:

Don't bunt. Aim out of the ball park. Aim for the company of immortals.

This sentiment is the driving force behind Other Half Full. Everything we do, large or small, stands out. Everything leaves a mark. It's the philosophy behind the entire business: we're out to create raving fans. What is the best way to create raving fans? To give our clients raving fans. That means you. If you don't have people knocking down your door to tell you how great your website or logo is then we've got work to do.

We also have the talent & experience to propagate such a lofty ambition. Plenty of well-meaning individuals have learned enough HTML and photoshop to slap together a website, and--good intentions aside--99% of them are terrible. Making a website is easy. Making a great website is an ever evolving challenge. We make great websites. And brands. And we make it easy...we strive to make the process of developing your brand both simple and fun, because there's no reason it shouldn't be.

Our fluid structure and workforce means that you can afford us. We keep overhead low and only bring on the manpower necessary for the job. No matter the size of the project we consistently deliver unprecedented value.

Other Half Full, inc. is a California Corporation based in North San Diego County, California, USA. John has a BA degree in Interdisciplinary Computing and the Arts (ICAM) from the University of San Diego, California.